DETAILS


Fiore Optics





Case Study:


Our work with Fiore Optics wasn’t just on an eCommerce scale. Glasses are a specialty item. The unique challenge we faced was to create the website to target both retail and wholesale customers.

The expansive inventory is simple to explore. Each category features sub-categories that allow the user to choose the frames they intend for men’s, women’s, and children in different frame materials and sizes. What we’ve done is created a way that wholesalers can confirm their status as such and be granted access to exclusive wholesale prices while retail shoppers can browse as they would too.

The result is a website that brings in both wholesale and retail buyers who find the entire website efficient and functional.